It is your business to write what other people think but don't say. Go for the throat.
Start with anything that bothers you – be honest, be angry.
Remember how people react to a car accident. Highways choke up as drivers slow down to gawk. It comes as no surprise that news programmes concentrate on bad news first. That's what interests readers.
Never go against your beliefs. Pursue your ambitions with passion – not for thirty minutes, not thirty days, but for thirty years. And each day you will succeed. It is about being consistent. It is about getting up each time you are knocked down, again, again, again. Remember – if at first, you don’t succeed, you are running on average.
Don’t see every problem as a nail and every solution a hammer. Be flexible.
Practice your writing, build your experience and in the end, you will succeed.
There will be times when you lose interest in your story. It will be like falling out of love. Divorce yourself from the idea. Take what you can. Chairs, sofas, tables - scenes, descriptions, characters. Put these in a folder and move on. You never know. Someday in the future, these might become useful again.
Murakami’s sense of himself as a sort of pipeline – a conduit between his subconscious and that of his readers – is so pronounced that he even pauses, after referring to himself in passing as a “natural storyteller”, to issue a correction: “No, I’m not a storyteller. I’m a story watcher.” His relationship to those stories is that of the dreamer to a dream, which may explain why he claims almost never to dream at night. “Well, maybe once a month, I dream,” he says. “But I usually don’t. I think it’s because I get to dream when I’m awake, so I don’t have to dream when I’m sleeping.”
From The Guardian's Haruki Murakami interview
The word 'pretend' has a bad press. We worry about doctors who aren’t doctors, builders who can’t build, teachers who aren’t qualified to teach. But the word ‘pretend’ comes from the Latin “praetendo” meaning to stretch forth, reach out, extend. Pretending allows us to believe we can do something new and different.
Pretending allows us to stretch ourselves beyond our reality into our imagination. If we didn't pretend, would we dare to go after our dreams?